With Professor Txaber Allué. 
With Dr. Pere Segarra Roca
In late March I attended a course organized by the Colegio de Tarragona API (COAPI) under Real Estate Marketing title. There were two classes in two consecutive days by Professor Txaber Allué and Dr. Pere Segarra Roca, both professors the URV (Universitat Rovira i Virgili de Tarragona). The Allué porfesor presented on the opening day real estate marketing from its most interesting theoretical notes on the remarkable changes that occur and evolve in our industry and the need to keep up to date and familiar with these developments. In the second session, Professor Segal's mission was to show how to implement the proposals of the previous day, ie marketing in the day to day practice of our profession.
Undoubtedly, the star of internet marketing is. And it is being in the last semester and will be certainly in the future. The tips are clear and must be wagered to the network strategies to survive in this new cycle that has been opened in the mediation of the real estate transaction. Our promotion and sale of properties on the Internet will be greatly benefited if we do well from shared strategies with other professionals like us. The API group in the province of Tarragona we must seize the commissioning our own MLS (Multi Linsting System) or BPI (Bolsa Professional Real Estate) is the largest real estate supply of the province of Tarragona, 500 Apis and 25,000 REAL ESTATE offered where customer can choose. On this issue, sale and shared talk Inmofactory tool in my next post.
Whenever I can attend courses COAPI Tarragona program, because although more than 90% of concepts that are exposed and have made, there are often interesting things to learn and take to your everyday life. Also I am interested in contacts between the partners: in the coffee-break usually appear some proposals or negotiations that lead the call or meeting days.
Reviewing my notes below relate to some of the things said and struck me in this course:
- In real estate the "historical benefit" is from 7 8% (average annual return over the years).
- Innovation: in 7 new proposals and actions that occur in the market operate 1 or 2 at most.
- It is important to keep in touch with the customer (buyer or seller) through time, not to mention a buyer at 8 or 10 days after showing what he wanted. Against the seller, maintain a living contact and explaining how its property, etc.
- that buyers like and understand much more of a distributional level than conventional 3D.
- You have to ask the seller: You sell your flat or just put it on sale? (To make him understand that lower their price to levels consistent with the current market.)
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